M&A - NetBrands Corp.

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Form Type: 10-K

Filing Date: 2025-04-24

Corporate Action: Acquisition

Type: New

Accession Number: 000164117225006029

Filing Summary: NetBrands Corp., incorporated on December 1, 2017, originally as Dense Forest Acquisition Corporation, underwent a significant transformation with its acquisition of Global Diversified Holdings, Inc. in November 2018, marking its pivot from a dormant company to a player in the healthy snack foods sector. The company rebranded itself to NetBrands Corp. as part of a strategy to expand its digital presence. In August 2022, NetBrands acquired assets of 'The Hula Fit', emphasizing their move into e-commerce. The report indicates a strategic focus on diversifying through acquisitions of small brands and e-commerce assets while expecting growth in both e-commerce sales and traditional retail channels. The company has identified a growing demand for healthier snacks amid a competitive landscape dominated by larger producers, highlighting the importance of understanding market trends. Financial concerns were noted, particularly an operating loss and a working capital deficit, prompting the need for funding to ensure continued operations. The document includes discussions on their marketing strategies aimed at young consumers and the rising importance of online sales channels, which the company plans to leverage moving forward.

Additional details:

Business Overview: The company focuses on healthy snacks and e-commerce development, aiming to acquire additional brands and assets.


Recent Acquisitions: InPlay Capital Inc. assets for $50,000 and 'The Hula Fit' online store.


Target Market: Young Snackers aged 18-34, emphasizing health-focused products.


Financial Concerns: Operating losses and working capital deficit indicate the need for additional funding.


Strategy: Focus on e-commerce growth while maintaining traditional retail sales.


Trademark Brands: Six trademarked brands, all active, catering to various products in the snack food sector.


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